This week, Kim Kardashian spoke at Harvard Business School — and her take on it all was…interesting.
“I spoke yesterday at Harvard Business School for a class called HBS Moving Beyond DTC. The task of the class was to learn about SKIMS, so my partner Jens and I talked about our marketing, our challenges and our biggest successes,” she began alongside photos of her outside of school.
“I’m so proud of Skims and to think that it’s a course they study at Harvard is just insane!!!” She continued, adding “#BucketListDream” on Instagram.
According to one professor, she told the students“It seemed so simple, but when there’s a product that doesn’t exist that fills a gap that’s missing, how can you not be successful?”
However, Kim’s claim that there is a “course studied at Harvard” on SKIMS is not entirely accurate. HBS Moving Beyond DTC isn’t your typical MBA course—it’s one of the “Short Intensive Programs” the school offers to first- and sophomore MBA students before the start of the spring semester. Basically, these are “no credit, no fee electives” that run over four days.
In fact, the 2021 release featured 23 courses over four days, “co-led by a key DTC manager/investor/adviser.” 2021 also saw some celebrity faces – like Tracee Ellis Ross, Julianne Hough and Kevin O’Leary. This year’s version also had David Chang from Momofuku speak.
According to People, her performance will be featured in the upcoming season of The Kardashians. This is in line with what Kim has previously attempted to claim about her work ethic on the show, such as when she said, “All the big banks and VCs — everyone’s saying: Apple, Nike, SKIMS. We’re in this conversation and it makes me really proud.”
Of course, to be invited to speak at Harvard in any capacity is a big deal! But to be clear: there is no such thing as a Harvard MBA SKIMS course.